Active Schools Acceleration Project

Active Schools Acceleration Project (ASAP) is increasing quality physical activity in America’s schools. Since 2013, ASAP has been celebrating and accelerating the expansion of effective approaches to get kids more active. One of those solutions, walking and running, is the centerpiece of ASAP’s latest campaign, the New Balance Foundation Billion Mile Race, which challenges America’s schools to walk, jog, and run one billion miles.

Active Schools Acceleration Project
Active Schools Acceleration Project


  • Used crowdsourcing strategy to surface 400+ innovative physical activity programs in schools nationwide and selected promising programs for scale.
  • Employed marketing tactics to recruit and engage thousands of schools in the Billion Mile Race campaign.
  • Collaborated with a nationally broadcasted children’s television program to promote a pedometer challenge deployed in nearly 50 underserved schools and community programs in 12 national markets.

Our Approach

Pilot-tested school-based physical activity programs.

Conducting randomized controlled trial on run clubs and in-class activity breaks.

Studying large-scale solutions to increase in-school physical activity for all children.

Learn about the initiative goals, and the evidence and recommendations we use to develop them.


Who's Involved